As part of my training programme, I license in third party content. What should I say in my terms and conditions to deal with this. Presumably I need to change the clause that says “I am the sole creator of the programme materials”? How do I ensure that the...
Marketing yourself as “the best” in your industry: is it a good idea?
What do we need to think about when wanting to use words such as “the best” or the “fastest growing” in our marketing and advertising? Not many small business owners realise that there are actually quite a lot of laws around marketing and advertising. The Advertising...
Written Agreements for LinkedIn interviews and podcasts: Are they necessary and what do I need to do?
Should you have a written agreement with somebody who you are interviewing on LinkedIn or on a podcast, where you want to be able to use the recordings for future promotion of your business? Wherever you are using content produced by a third-party, it is always wise...
Increasing your hourly rate for clients, how to do it right.
I will be increasing the hourly rate for my clients – what do I need to do to record this? The first thing to do is to check what your current terms of business / client agreements say about a variation of your terms. If you are using standard terms with consumers or...
Three Things Thursday 19 January 2023
Three Things Thursday Every Thursday we share with you three things that have been discussed on our Savvy Shay Business Club surgery that we think will be very useful for your small business. Of course this is just the tip of the iceberg - if you're...
Three Things Thursday 12 January 2023
Three Things Thursday Every Thursday we share with you three things that have been discussed on our Savvy Shay Business Club surgery that we think will be very useful for your small business. Of course this is just the tip of the iceberg - if you're...
Three Things Thursday 5 January 2023
Every Thursday we share with you three things that have been discussed on our Savvy Shay Business Club surgery that we think will be very useful for your small business. Of course this is just the tip of the iceberg - if you're interested to know more and to...